Undergraduate
Duration 4 Years
Designed to provide students with a strong basis in business analytics, data science, and business intelligence, the BVA Business Intelligence & Analytics program is meant to equip them for data-driven decision-making in modern organisations. Combining theoretical knowledge with practical application, this extensive undergraduate course guarantees graduates are industry-ready for positions in analytics, consulting, and business strategy.
Specializations in BBA Business Intelligence & Analytics
The BBA Business Intelligence & Analytics program offers a robust set of specializations, ensuring students gain expertise in the most in-demand business analytics courses and business analytics subjects in BBA. Our curriculum is designed to provide hands-on learning and technical proficiency, integrating industry-leading tools and certifications.
Specialise in business analytics
By specialising in business analytics and learning the most recent business analytics syllabus and course specifics, students can To equip students for advanced analytics positions, this concentration addresses data-driven decision-making, predictive modelling, business intelligence ideas.
Enhanced Excel
Dedicated courses in Advance Excel, a fundamental tool for data analysis, visualisation, and financial modelling used in business analytics, abound in the program. A fundamental component of the business analytics curriculum and absolutely essential for classes in Advance Excel is mastery of the tool.
R and R Studio
R and R Studio gives students real-world experience that is necessary for statistical analysis and data science applications in corporate analytics programs. Jobs in business intelligence and data analytics highly value this technical ability set.
Python for Business
The Python for Business concentration guarantees students are fluent in one of the most often used programming languages in business analytics and corporate intelligence. Integrated throughout the BVA business analytics courses, Python supports advanced analytics, data manipulation, and automation.
Advanced Statistics
Strong focus on Advance Statistics helps students to perform sophisticated data analysis, a necessary ability in business analytics courses and structure. This specialism supports corporate forecasting and evidence-based decision-making.
Google Certified Analytics
The course prepares students for Google Certified Analytics, so granting them industry-approved digital analytics certification. This improves employability and fits the newest corporate analytics trends and job roles in business analytics.
Offering these specializations—Business Analytics, Advance Excel, R and R Studio, Python for Business, Advance Statistics, and Google Certified Analytics—the BVA Business Intelligence & Analytics program guarantees thorough coverage of all essential business analytics courses, business analytics syllabus, and technical skills required for success in the analytics and business intelligence sectors.
Designed to produce future-ready professionals with knowledge in business analytics, business intelligence, and data science, Manav Rachna International Institute of Research and Studies (MRIIRS) offers the BBA (Business Intelligence and Analytics) program This program guarantees students acquire a thorough knowledge of business analytics topics, business analytics syllabus, and the most recent decision-making tools by combining basic business management concepts with advanced analytical techniques.1. Program Key Attributes
Comprehensive Curriculum:
The course combines specialised analytics issues including machine learning, data mining, predictive analytics, and artificial intelligence with fundamental business management ideas including finance, marketing, human resource management, and operations. This guarantees students' familiarity with both business intelligence courses and business analytics programs.
Industry-Relevant Skills
Students are taught to apply business analytics tools and approaches for strategic planning, customer relationship management, and data-driven decision-making. In the data-centric corporate environment of today, BVA graduates with a concentration on business analytics highly valuable.
Real-World Application:
Workshops, live projects, and internships offer practical experience. All of which are essential for the business analytics course requirements, students get practical knowledge with industry-standard analytics tools including Advance Excel, R and R Studio, Python for Business, and Google Certified Analytics.
State-of-the-Art Infrastructure:
Access to sophisticated computer labs, data visualisation tools, and analytics software supports immersive, hands-on learning experiences, so reinforcing the corporate analytics curriculum and business analytics class business intelligence modules.
Career Support:
Supporting effective business analytics admission and career placement, the program provides focused career guidance including resume building, mock interviews, and networking events with industry leaders.
Global Perspective:
Combining industry insights and global case studies, the program gets students ready for positions in business intelligence and data analytics all around the world.
Development in Entrepreneursialism:
Designed in line with the business analytics syllabus, specialised courses in innovation and business strategy inspire students to acquire entrepreneurial skills, supporting business analytics job roles in startups and new businesses.
Research and Development:
Possibilities to take part in seminars, conferences, and research projects keep students informed with the newest developments in corporate intelligence and business analytics.
Duration: 4 yrs. (8 Semesters)
Graduates of the BBA Business Intelligence Analytics program are ready for a variety of positions, including business analyst, data analyst, business intelligence consultant, financial analyst, marketing analytics specialist, strategic management professional, and more. Strong focus of the program on business analytics course structure, business analytics eligibility, and technical proficiency helps students to lead in a fast changing digital economy and support data-driven decision-making in their companies.
Manav Rachna offers a unique educational experience that combines academic excellence, practical exposure, and industry partnerships to equip students with the skills needed for real-world success.
Alumni Imprints Globally
Published Research Papers
MNC's & Indian Corporate Recruit
Patents (Filed/Granted)
Global Academic Collaborations
Alumni & In-Campus Startups
Countries with Footprints
Highest CTC Offered
Admission Criteria
Selection Criteria
Scholarship Programme
Manav Rachna offers a comprehensive range of scholarships to recognize academic excellence, athletic achievements, and student potential for the 2025-26 academic year:
Utkarsh and Uttam Schemes (MRNAT-2025 Score-Based):
Merit-Based Scholarships (Qualifying Exam Scores):
Standardized Test-Based Scholarships:
Special Category Scholarships:
These scholarships aim to support and encourage deserving students across academic, extracurricular, and special categories.
Comprehensive Analytics Curriculum: In-depth coverage of business intelligence, business analytics, data analytics, machine learning, artificial intelligence, and data visualisation, so offering a strong basis in data-driven decision-making and business analytics subjects in BVA.
Practical Learning: Emphasising practical experience through live projects, business analytics capstone projects, corporate simulations, and real-world data analysis to build critical problem-solving skills and business analytics course details
Modern data tools and technologies: Training on industry-standard business analytics tools including Power BI, Tableau, Python, R, SQL, and Excel, so guaranteeing technical knowledge needed for business analytics job roles and business intelligence classes.
Research and Analytical Skills: Prepare students for positions in business analytics, data science, and corporate intelligence analytics by emphasising research approaches, statistical analysis, and data interpretation.
Global Perspective: Exposure to global business analytics course structure and international career opportunities by means of industry insights, global perspective, and exposure to international data analytics trends and global business case studies.
Professional Development: Key elements of business analytics courses and the business analytics curriculum, professional development sessions help to improve leadership, communication, and analytical skills by means of regular seminars, guest lectures by industry experts, and professional development programs.
Capstone Projects and Internships: Possibilities to work on industry-driven projects, business analytics internships, and real-time data projects, so strengthening a professional portfolio and practical knowledge in business analytics and business intelligence.
Industry-Integrated Learning: Curriculum created in cooperation with industry experts guarantee alignment with the newest trends and technologies in business analytics, business intelligence, and data analytics by means of alignment with industry-integrated learning.
Personalized Learning Path: Based on personal career goals and business analytics eligibility, flexibility to select business analytics electives and specializations—such as financial analytics and marketing analytics—dependent on individual interests.
Entrepreneurial Focus: Support for budding entrepreneurs, including direction on using data analytics and business analytics to find market prospects and propel company expansion,
These underlines guarantee that MRIIRS's BVA Business Intelligence & Analytics program provides industry-relevant, future-ready education in business analytics, business intelligence, and data science, thereby arming graduates for leadership positions in the digital economy.
Through practical experience and strong business ties, Manav Rachna's BBA program guarantees students are industry-ready and provides strong intern and placement support.
Important Characteristics
Embedded in the curriculum, mandatory internships give hands-on exposure with top companies in sectors including banking, finance, technology, retail, FMCG, consulting, digital marketing, and startups. Students work in positions including Financial Analyst, Marketing Executive, Business Analyst, HR Associate, Digital Marketer, and Operations Manager, so gaining real-world experience.
Through live projects, business simulations, and capstone projects—which highlight practical learning—the program stresses strategic thinking and decision-making abilities by means of further improving problem-solving skills is cooperation on actual business challenges with industry partners.
Complete placement training covers soft skill development, group discussions, resume building, and interview preparation. Mock interviews and frequent seminars help boost employability and confidence. A committed placement cell provides tailored guidance and career counselling.
Strong industry ties, mentoring from corporate leaders and alumni, and chances for networking through guest lectures, industry visits, and events help students. This exposure enables students to develop important relationships and grasp corporate cultures.
The program helps students land international internships and placements, supporting those hoping for global business careers in multinational companies, consulting firms, and international financial institutions.
Success Stories and Alumni Accomplishments:
Manav Rachna. Top firms including Deloitte, KPMG, PwC, Amazon, TCS, ICICI Bank, HDFC Bank, Wipro, and Infosys have regularly placed BBA graduates. The active alumni network gives present students continuous career support and mentoring.
This thorough internship and placement system guarantees that BVA graduates are ready for successful, data-driven professions in many different fields, both in India and abroad.
Industry Exposure
Why Pursue BBA in Business Intelligence & Analytics (BIA) at MRIIRS
Selecting a BBA in Business Intelligence and Analytics from Manav Rachna International Institute of Research and Studies (MRIIRS) puts you in front of the data-driven corporate revolution. The following distinguishes this program:
Strong demand for data professionals:
Data-savvy professionals are in great demand worldwide; business intelligence and analytics are among the fastest-growing and most profitable sectors acknowledged in the corporate scene.
The program combines modern data analytics, machine learning, predictive modelling, visualisation, and basic business knowledge. Learning industry-standard tools including Power BI, Tableau, Python, R, and SQL guarantees that you will graduate with very marketable skills.
Making Strategic Decisions:
Discover how to translate unprocessed data into useful business insights to support HR, marketing, operations, and finance decisions including important ones. The program sharpens your analytical and problem-solving skills for challenging corporate projects.
Applied, hands-on learning:
Practical exposure and strong professional portfolio building come from real-world projects, live case studies, internships, and capstone experiences.
Graduates can work in data analysis, business intelligence analysis, data scientist, marketing analyst, financial analyst, or data consultant among other professions. The program also gets you ready for leadership in digital transformation, data governance, and business strategy.
Global Career Opportunities: You are well-prepared for jobs in multinational corporations, consulting firms, and tech startups all around by means of exposure to global data case studies and trends in international business.
The course promotes entrepreneurial ideas, so arming you to start data-driven businesses and find fresh market prospects by means of analytics.
Courses in industry-integrated curricula are regularly updated to reflect the most recent trends and technologies and are developed in concert with industry professionals. Further improving your education are guest lectures, workshops, and mentoring from data professionals.
Learn artificial intelligence, machine learning, data mining, and big data—skills vital for surviving in the digital economy.
Program opens doors to many sectors including finance, healthcare, retail, e-commerce, manufacturing, and technology, so providing fast career growth and ongoing professional development.
Pursuing a BBA in BIA at MRIIRS means joining a future-focused program that equips you with the technical expertise, business acumen, and strategic mindset needed for success in the developing world of business analytics.
Student Exchange Programs
The Manav Rachna BVA program presents strong chances for student exchange, providing students with a real worldwide education and preparing them for leadership in a society globalised.
Manav Rachna students have taken part in exchange programs at esteemed colleges including the University of Birmingham, the University of California, and the University of Technology Sydney among other places.
These exchange programs seek to enhance world views, promote cultural understanding, and develop the critical skills needed for success in the modern global corporate scene.
Placement Support
Capstone Project & Research
Project with Capstone and Research
Capstone projects help students to apply theoretical knowledge to actual business challenges, improving critical thinking and analytical ability.
Students' Support Systems
Academic and career guidance, administrative support via the Student Facilitation Centre (SFC), health and wellness resources, access to learning infrastructure, and chances for extracurricular involvement are just a few of the suite of student support services Manav Rachna also provides.
This all-encompassing placement and support system guarantees that BVA Digital Marketing graduates are confident, industry-ready, and ready for both local and global employment prospects.
Globally Exposure
Through strategic international partnerships and exchange programs, Manav Rachna International Institute of Research and Studies (MRIIRS) gives students great worldwide exposure, so arming them with the skills and insights required for success in international business and management.
Key Global Collaborations: AIS St. Helens, New Zealand provides dual degree options in International Business, specialised courses in cross-cultural management, and immersive learning experiences targeted on the Asia-Pacific corporate environment.
Emphasising innovation, leadership, and global business practices, KEDGE Business School, France offers dual degree choices alongside a top European business school. Specialised global modules, project-based learning, and international internships help students.
Special Benefits for Teachers
Innovation & Startups ?
Dedicated to fostering the creative energy of students, alumni, and faculty at Manav Rachna Educational Institutions (MREI), the Manav Rachna Business Incubator This program aims to provide a strong ecosystem for growing and scaling fresh business ideas, so supporting those inclined towards research, creativity, and entrepreneurship.
Key features:
Industry Exposure
Regular updates of the curriculum in line with industry experts guarantee relevance and fit with modern corporate and technological trends1.
Throughout the course is instruction on industry-standard tools including Python, R, Tableau, Power BI, SQL, and Excel.
Global and entrepreneurial focus opportunities for worldwide business modules and student exchange programs exposure.
Support of innovation and entrepreneurship via Manav Rachna Business Incubator projects and startups.
This extensive program guarantees graduates have both theoretical knowledge and practical experience, ready to excel in business intelligence, analytics, and a wide spectrum of corporate roles.
Graduates of the BBA Business Intelligence and Analytics program are well-equipped for a wide range of high-demand careers in the rapidly evolving field of data science and business intelligence. With a solid foundation in data analytics, business strategy, and decision-making, students can pursue diverse roles in both traditional businesses and cutting-edge technology companies.
1. Data Analyst:
2. Business Intelligence Analyst:
3. Data Scientist:
4. Marketing Analyst:
5. Financial Analyst:
6. Data Engineer:
7. Data Visualization Specialist:
8. Business Consultant:
9. Data-Driven Entrepreneur:
10. Chief Data Officer (CDO) / Chief Analytics Officer (CAO):
Higher Education and Advanced Roles:
Global Career Opportunities:
Entrepreneurial Path:
Course Fee (Annual): INR 2,31,000 US $ 3500
Duration: 4 Years
Modes of Payment
We at Manav Rachna offer generous residential facilities and convenient transportation services so that each student, including those studying Manav Rachna, gets to enjoy a safe, comfortable, and fulfilling campus life.
MREI provides on-campus and off-campus hostel facilities for boys and girls with various types of rooms. Students can choose single, double, and triple rooms as per their preference.
Key Points
Room Types: The hostels offer different types of rooms to suit different budgets and preferences:
Fee Structure: The hostel fee is to be paid on the basis of the room category chosen by the student and it can be paid through DD (Demand Draft) or in cash.
Additional Facilities:
At Manav Rachna, we offer world-class sports facilities to keep our students fit and active. Our facilities comprise a range of outdoor and indoor games, including:
Mess plan also comes as part of hostel fee. Healthy food is served through the mess considering the multicultural requirements of different food habits for the students. By providing choices involving vegetarian as well as non-vegetarian options, healthy lifestyle is available for the students enabling them to pursue their studies focusing on programs with full seriousness.
Notable facilities include:
The facilities enable students to pursue physical exercises that complement their academic development.
Laundry facilities are available at an extra fee in the hostel fees. This saves students from worrying about laundry, so they can focus on their studies, and also allows their clothes to remain properly cleaned.
There is a vast parking space facility available for students who commute using their own means of transport. It is provided to cater to the requirements of students, so that their travel will be easy and hassle-free.
Our well-maintained transport facility offers a stress-free, secure, and safe journey for students from Delhi and Gurugram. The GPS-located, contemporary fleet of buses is operated by professionally trained personnel, with onboard support staff to assist students. Our emphasis is on reliability, safety, and convenience, ensuring unproblematic travel to and from the campus.
Manav Rachna offers a unique educational experience that combines academic excellence, practical exposure, and industry partnerships to equip students with the skills needed for real-world success.
Log in to www.manavrachna.edu.in and click on the Admissions link.
Click on "Apply Now," generate your login credentials, and fill out the form with your personal, educational, and contact information.
Fill in the application by paying online using net banking, debit/credit card, or UPI.
Get qualified through MRNAT (Manav Rachna National Aptitude Test) or produce a valid JEE Main score for merit-based admission.