B.Des - Product Design

  • Course Level

    Course Level
    Undergraduate

  • Course Fee (Annual)

    Course Fee (Annual)
    INR 2,95,400
    US $ 5,000

  • Duration

    Duration
    4 Years

  • Scholarship

 
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School of Design at Manav Rachna offers higher education program in

Bachelor of Design with specializations (in any one)

  • Communication Design
  • Interior Design
  • Product Design
  • Fashion Design
  • Animation & VFX Design
BACHELOR OF DESIGN (4 years )

Bachelor of Design (B. Des) with specialization in Product Design is a 4-year undergraduate program that provides students with a comprehensive understanding of product design principles, techniques, and methodologies.

Combining a series of industry-specific coursework, design projects, and practical experience, the program aims at building profound knowledge in areas such as:

  • Design thinking and innovation
  • Ergonomics and human factors
  • Materials and manufacturing processes
  • Computer-aided design (CAD) and 3D modeling
  • Product aesthetics and form development
  • Sustainable design practices
  • User-centered design and usability testing
  • Prototyping and model making
  • Design research and market analysis
  • Branding and visual communication
  • Systems design and integration
  • Digital and analogue design tools and techniques
  • Project management and collaboration

Upon completion of a B.Des program with a specialization in Product Design, graduates may pursue careers in a wide range of industries, including consumer electronics, automotive, furniture, medical devices, and more. Alternatively, graduates having cleared the product design course successfully can choose to pursue further education, such as a Master of Design (M. Design) program, to further specialize in a particular area of design.

 

Eligibility

Pass in 10+2 Examination / Equivalent Examination  with at least 50% marks in aggregate in 5 subjects including English as compulsory subject along with 4  subjects with the highest score out of the remaining subjects.

Criteria

Merit preparation / short listing of candidates shall be on the basis of score in MRNAT/ Marks in Qualifying Examination

 

Career Path

Graduates pursuing B.Des with a specialization in Product Design have a multitude of career opportunities available to them across various industries. Some of the potential career paths for students having studied the product design course includes:

  • Industrial Designer: Develop innovative product concepts, focusing on both functionality and aesthetics, for a wide range of industries including automotive, consumer electronics, and home appliances.
  • Product Development Manager: Oversee the entire lifecycle of a product from initial concept to market launch, ensuring it meets user needs and business goals.
  • UX/UI Designer: Specializes in creating user-friendly interfaces and enhancing the overall user experience for digital products and services.
  • Design Researcher: Conduct extensive research to understand market trends, user behaviors, and emerging technologies to inform and guide the design process.
  • Sustainable Product Designer: Focus on creating environmentally friendly products by using sustainable materials and processes, aiming to reduce environmental impact.
  • Packaging Designer: Design and develop packaging solutions that protect products, enhance user experience, and communicate brand values.
  • Furniture Designer: Create functional and aesthetically pleasing furniture pieces, considering ergonomics, materials, and manufacturing processes.
  • Automotive Designer: Work on the design and development of vehicles, focusing on aspects such as ergonomics, aesthetics, and functionality.
  • Medical Device Designer: Design innovative medical devices that improve patient care, working closely with healthcare professionals to ensure usability and effectiveness.
  • Freelance Designer/ Consultant: Offer design services on a project basis to various clients, allowing for a diverse and flexible career.
 

Programme Outcomes (PO’s)

PO1

Design knowledge

Applying a broad knowledge of design across a range of disciplines with in-depth knowledge in at least one area of study.

PO2

Problem analysis

Through the application of project-based learning, incorporating critical, analytical and methodological skills relevant to the identification of problems.

PO3

Design/development of solutions

Solve the problems identified in practical and creative ways through the application of knowledge of local and global contexts.

PO4

Conducting Investigation of Complex Design Issues

Use research-based knowledge and research methods to investigate issues so as to gain insights for design solutions.

PO5

Modern tool usage

Create, select, and apply appropriate techniques, resources, and modern engineering tools including prediction and modeling to complex design solutions with an understanding of their limitations.

PO6

The Design and society

Apply reasoning informed by the contextual knowledge to assess societal, health, safety, legal, cultural issues and evaluating the role of design in addressing faced by local and global communities.

PO7

Environment and sustainability

Understand the impact of the professional design solutions in the environmental contexts, and demonstrate the knowledge of, and need for sustainable.

PO8

Ethics

Recognize and understand the ethical responsibilities of individuals and organizations in society.

PO9

Individual and Team Work

Work collaboratively and productively in groups and across disciplines. Demonstrate knowledge Work collaboratively and productively in groups and across disciplines.

PO10

Communication

Communicate clearly and convincingly about design, technology, practice and future contributions to expert and non-expert audiences.

PO11

Project management and finance

Comply with laws, codes and standards that impact fire safety and life safety. Produce construction drawings and documents using industry standards for a variety of designs.

PO12

Life-long learning

Recognize the need for, and have the preparation and ability to engage confidently in self-directed study and research.

 

Program Specific Outcomes (PSO’s)

PSO1

Ability to demonstrate skills and use of technologies to enable production of designed outcomes appropriate to the relevant discipline.

PSO2

Understanding of the social, professional, historical and theoretical contexts of the appropriate discipline.

PSO3

Implement and scale up skill development efforts across the country and to train more people.

 

USPs

  • Comprehensive Curriculum: A broad, overall design curriculum that involves concept development, prototyping, material selection, and manufacturing processes with user-centered design.
  • Expert Faculty: Experienced faculty in product design and leading industry professionals who bring practical experience and cutting-edge expertise into the classroom from NID & IITs.
  • Product design prototyping IDEA lab: This includes CAD software, CNC machines, and rapid prototyping equipment at their disposal, carpentry machines, 3D scanners and printers.
  • Advisory board member:

    Mr. Nilesh Kirtane: GM Strategy Planning & Honda R&D India

    Mr. Rohit Raghuvanshi: Head Designer, Sonalika and Solis Tractors

    Mr. Vipul Singh: Principal Designer, Design Accord Consultants

State-of-the-art Lab and facilities:
  • Model making lab with laser cutting machine and 3D printer.
  • Fashion Design Lab with best sewing machines and other fashion design equipment.
  • Product design prototyping lab with CNC, Laser cutting machine, carpentry machines, 3D scanner and printers.
  • Computer labs with latest computers and software.
 

Benefits

The Bachelor of Design program offers several benefits, including:

  • Diverse Career Opportunities: Product design skills are in high demand across various industries, including consumer electronics, automotive, furniture, medical devices, and more, hence product design degree opens up a wide range of career paths and opportunities for growth.
  • Creative Problem-Solving: Product design combines creativity with practical problem-solving. You'll develop the ability to create innovative solutions that address real-world challenges and improve user experiences.
  • Hands-On Learning: The program BDes in Product Design includes practical projects and hands-on experience, allowing you to apply theoretical knowledge to real-world scenarios. This experiential learning helps build a strong portfolio and prepares you for professional work.
  • Interdisciplinary Skills: Product design integrates knowledge from multiple fields, including engineering, ergonomics, marketing, and aesthetics. This interdisciplinary approach equips you with a well-rounded skill set that is highly valued by employers.
  • Cutting-Edge Technology: You'll gain proficiency in advanced design tools and technologies such as CAD, 3D modeling, and digital prototyping. These skills are essential for modern product design and can give you a competitive edge in the job market.
  • Sustainability Focus: With increasing emphasis on sustainable design, you'll learn how to create products that are environmentally friendly and socially responsible. This knowledge is crucial for addressing global challenges and meeting consumer demand for sustainable solutions.
  • User-Centered Design: The program emphasizes understanding user needs and behaviors. This user-centered approach ensures that the products you design are not only functional but also enhance the user experience.
  • Collaboration and Teamwork: As product design often involves working in multidisciplinary teams, the program Bachelor of Product Design develops strong collaboration and communication skills, preparing you to work effectively with diverse professionals in your future career.
  • Innovation and Entrepreneurship: The skills and knowledge gained through product design graduate program can also pave the way for entrepreneurial ventures. You might choose to start your own design firm or launch innovative products that address unmet market needs.
  • Professional Growth: A specialization in Product Design provides a solid foundation for further education and professional development. Whether pursuing a Master of Design (M. Des) or other advanced certifications, you'll be well-prepared to continue growing in your field.
  • Fee Payment: Explore provisions to pay the product design course fee in part or installments.
 

Programme Structure

  • Foundation Courses: Students begin with foundation courses that provide a broad understanding of design principles, art history, basic drawing, and visual communication skills.
  • Core Communication Design Courses: These courses focus on developing skills in graphic design, typography, branding, advertising, digital media, user experience design, and visual storytelling. Students learn about design software tools and techniques to effectively communicate messages through visual mediums.
  • Visual Communication and Multimedia Courses: Students explore various aspects of visual communication, including illustration, photography, video production, motion graphics, and interactive media design.
  • Design Thinking and Research: This course emphasizes the application of design thinking methodologies and research techniques to solve communication design problems, understand target audiences, and develop user-centered design solutions.
  • Portfolio Development: Students work on building a professional portfolio that showcases their skills, creativity, and expertise in communication design. They receive guidance on presenting their work effectively and positioning themselves in the industry.

 

FAQs

We have the best faculties, infra and most importantly we practice collaborative learning. We offer industry culture in the studio/ lab work and practical subjects. Students already have started working on the commissioned work, they have fetched through their online contacts. We are promoting such activities under trends and technology criteria.

Our students are going to work/collaborate with students of computer applications for their game development subject and their UX/UI.

The curriculum /subjects more or less similar to other colleges are taught differently, with the assignments based on TECHNOLOGY , up gradation, and the global issues / social issues incorporated with the students innovative and out of the box approach.

We started the course in 2020 so our students are yet to be placed. But we, the faculties have our professional network and our experiences, through which we are going to place the students for their internships and the jobs too.

Usually we tell how our students from earlier colleges placed and how we helped them with our network.

The courses offered by School of Design -

Bachelor of Design – Total 90 seats in 1st year

With specializations in:-

  • Communication
  • Interior and Spatial Design
  • Product Design
  • Fashion Design

School of Design is one of the faculties of Manav Rachna International Institute of Research And Studies MRIIRS (formerly MRIU) located in “E” Block, Sector 43, Aravalli Hills, Delhi- Surajkund Road, Faridabad.

As the interior designer’s work is based on conceptual design, drawing is one of the tools to depict the ideas developed for the client’s needs & 2D & 3D drawing techniques is also taught as a part of the curriculum.

Yes, a fresher can start his/her own business as ours is a practical skill based course & we give exposure to the students in the area of entrepreneurship also.

Yes, workshops/seminars/ exhibitions are conducted, where the students get an interactive session with the industry experts. In short, all such activities are an integral part of this program.

The students can explore during the course while experiencing various media, skills sets, subjects and the opportunities to work as

  • Communication Designers: Visual designers/ux/ui designer in a game/ software companies, Art director/ visualizer/ graphic / visual designer / illustrator/ freelancer- advertising, media houses, studios, publishing houses.
  • Animation and VFX: Graphic designer, ROTO artist, compositing (comp) artist, clean plate artist (CP artist), matt painting creator, 2d and 3d motion capture artist (mocap) artist, sound recording artist, video editor, motion graphics artist, VFX artist. Animator for game development companies, media houses, e learning companies, films, advertising agencies
  • Interior Designers can work as: Space Planner, Freelance Interior Designer, Office Space Designer, Set Designer, Corporate Showroom Designer, Art Director, Furniture Designer, Wall Covering Designer, Window Treatment Specialist, Interior Design Educator, Kitchen & Bath Designer, Design Journalist, Color Consultant etc.

5 Instructions as given by the institute and authorities.

Compare

Program Name Benefits Fees Job Prospects
B.Design with specializations in Product Design
  • Practical Skills Acquisition
  • End-to-End Product Involvement
  • Holistic Product Development
3,25,000 Annually
  • UX Designer
  • Design engineer
  • Product manager
  • Accessory designer
  • UX designer
  • Packaging designer
B.Design with specializations in Communication Design
  • Visual Mediums Focus
  • Effective Communication Tools
  • Enhancing Visual Communication
3,25,000 Annually
  • Graphic designer,
  • Brand manager
  • Packaging designer
  • Social media manager
  • Print media manager
  • Art director
  • Creative director
B.Design with specializations in Interior and Spatial Design
  • Structured Program Exposure
  • Focus on Contemporary Themes
  • Super Specialization in Diverse Spaces
3,25,000 Annually
  • Interior design consultant
  • Furniture designer
  • Lighting designer
  • Project manager
  • CAD technician
  • Exhibition designer
  • Turnkey project contractor
B.Design with specializations in Fashion Design Studies
  • Global Exposure in Fashion Design
  • Comprehensive Learning beyond Skills
  • Holistic Preparation for Label Success
3,25,000 Annually
  • Fashion designer
  • Fashion illustrator
  • Pattern maker
  • Fashion merchandiser
  • Textile designer
  • Brand manager
  • Fashion photographer

Contact Us

Icon location ADDRESS

Sector – 43, Aravalli Hills, Delhi – Surajkund Road, Faridabad – 121004, (Haryana), India