Dr. Ruhi Lal

Brief Profile

Dr. Ruhi Lal is highly skilled Academician, Researcher, Advertising professional and Author presently working as Head of the Department and Professor - Journalism & Mass Communication, School of Media Studies & Humanities, Manav Rachna International Institute of Research and Studies. She is D.Litt. from Vinoba Bhave University and holds Ph.D. in Mass Communication. She is recipient of Best Media Educator of the year 2021 in Advertising Research by MFI, India. Received 5th Gyan Shree National award for promoting talents in Hindi Literature from Savitri Foundations. She received “Vishist Sewa Samman” from BJP Delhi for delivering services to especially abled people in Dec 2021. She has 24 years of work experience blend of 6 years of Industry & 18 years of Teaching and Research experience at MRIIRS & Amity University, Noida campus. Dr. Lal has 171 Research contributions includes 13 Books, 4 Patents, 73 research publications (13- Scopus, 2-Web of Science, 35- UGC Care Listed Journals, 8 peer reviewed journals, 15 book chapters), 30 Case Studies developed, 45 Research Papers Presented in conferences, six funded Research Projects – 3 MHRD projects, 2 MGNCRE, 1 Radio Amity with DAVP & SMART NGO, 1 Amity MOOC Project, 1 corporate project. She organized various conferences, Faculty Development Programs and Workshops as Convener and Program Director.