Mr. Sushil Pasricha
Associate Professor & HoD- Business Studies
Qualification– MBA, BE (Mech. Engg,)
Email id– firstname.lastname@example.org
Area of Interest – Strategic Management and Marketing
Experience -37 years (Industry + Academics)
He is a resourceful, experienced and innovative professional from industry. He has pursued application-based learning methodology and has over ten years of experience in teaching as full-time and part-time in various management institutes. For over 29 years of industrial experience, He has worked across various functions in Sales & Marketing, Business Development, Direct Marketing, OEM Marketing, Channel/Distribution Management, Brand Management, Project Marketing, Project Execution, Import & Export and Team Management He has acquired expertise in developing & managing distribution channels in order to derive the required market share, strengthen it, generate increasing revenue & profit for the organization. His forte lies in market plan execution, competitor and market analysis. He is quite proficient in leading dedicated teams for running successful business operations & experience of developing procedures & service standards for business excellence. With his strong quantitative and conceptual abilities, administrative and time management capabilities and highly articulate and refined interpersonal skills across all levels, he is confident, positive and always energized for taking up new challenges.
He presented a case titled “Validity of Maslow’s Hierarchy of Needs at Bisleri International- Case Study” at Global Summit on Management at IIM Raipur. The case was published in ET (The Economic Times) Case Book. He presented paper on “Goals help us grow” at Apeejay School of Management. He made several presentations throughout during his corporate tenure.
- Bachelor of Business Administration (General) (3 Year)
- Bachelor of Business Administration (Banking & Financial Markets) (3 Year)
- Bachelor of Business Administration (Global) International Business (3 Year)
The detailed semester-wise course structures, designed on CBCS pattern along with study schemes for the programmes are available on MRIIRS website.
Bachelor of Business Administration (BBA) is the general course in business administration. It is accepted and recognized world-wide because of its general as well as specific orientation. MRIIRS gets overwhelming response for the programme from the students who plan to excel in the corporate world in the areas of Human Resource Management, Marketing, Financial Management, Entrepreneurship and Computer-based solutions. In the past, many students have gone to pursue higher education in management domain and are excelling in their professional fields. The course is rigorously designed to provide evolving practices and knowledge in the field of Business Administration. The students of BBA course are given immense opportunity to grow horizontally in the upcoming contemporary field.
The course structure of BBA (Banking and Financial Markets) programme focuses more on practical banking related areas which are delivered by ICICI Direct in each semester. The course is designed so as to impart specific skills to acquire competence in the financial world. Additional courses include:
- Fundamentals of Financial Planning
- Equity and Derivatives Markets
- Fundamentals and Technical Analysis
- Investment Products and Management
- Private Banking
- Project-Report & Presentation
The course also includes appropriate usage of virtual Stock Trading Platform and MS Excel for practical exposure. Joint Certification is awarded on successful completion of Post Training Assessment or Certificate of Participation on completion of course with attendance of 90%.
The programme of BBA (Global) International Business is being offered in collaboration with Auckland Institute of Studies (AIS), Auckland, New Zealand (a unique tertiary institution providing NZQA Accredited programmes) as a academic knowledge partner with in-built 4 week internship programme at AIS New Zealand.
Reputed companies and MNCs regularly visit the campus to interview the students. The graduates are chosen by MNCs and business houses in the areas of Manufacturing, Export/Import, Operations Management, Human Resource Management, Financial Management, Marketing and other allied fields.
All the programmes are comprehensive and are complemented with extensive classroom teaching and practical assignments based on industry requirements. The graduates are prepared to work as managers in multinational companies and reputed Indian companies such as Management Trainee, Marketing Executive, Human Resource Executive, Business Development Executive, Technical or Non-Technical Support staff at KPO/BPOs, General Administration, Sales Executive, Client Services, Executive Associates, Telesales etc. across industries including Financial Services and Insurance Sector, Supply Chain Management, Customer Relationship Management, Operations Management, Marketing etc.