Dr. Farhat Mohsin
Date of Joining: 25th of July, 2014
Educational Qualification – BA (English and Economics), MA (Economics, MBA (Marketing),Ph.D.
Dr. Farhat Mohsin holds Doctorate and Post Graduate degree in Business Management and Economics. She has to her credit around fifteen years of experience spanning academic and Industry. Her expertise lies in Consumer Behaviour and Service Marketing. She has been associated with Integral University, Lucknow, ITS- Institute of Management, Greater Noida, GNIT, Greater Noida, and K.R. Manglam global Institute of Management, New Delhi. She has published a number of research papers in many refereed National and International Journals. She has also attended various National & International conferences/ seminars, presented research papers & chaired technical sessions. She has authored/edited 03 books on Marketing Strategies & Consumer Behaviour with reputed publishers. She has organised several National Seminars in area of Marketing and Human Resource. Her research interest lies in Consumer Behaviour, Service Quality, and Customer Relationship Management.